Join Margo Mosher, along with inspiring sustainability practitioners at the Sustainable Packaging Coalition Advance Conference in Boston in September 2018.
Margo will present Championing Sustainability in Challenging Times, a masterclass on the business case for sustainability, exploring how sustainability drives value creation in today’s business environment, including a closer look at connections to trust and reputation.
In an interactive session we will explore the following questions:
- How does a strategic focus on environmental and social performance create business value? We’ll explore how sustainability relates to market opportunities, customer expectations, employee attraction and retention and investor engagement.
- What examples of businesses creating triple bottom line value can we learn from?
- What business attributes are critical to driving sustainability and business success?
We’ll explore how sustainability relates to market opportunities, customer expectations, employee attraction and retention and investor engagement.
We will also explore how to better communicate the business case for sustainability to your colleagues and senior leadership. We will discuss tools and resources available, examples of how sustainability practitioners have framed and communicated sustainability and what approaches have been successful. We will explore how practitioners have used competitive peer assessments, data points related to customer interest, investor requests and and employee engagement opportunities to ‘sell’ sustainability to their senior management. We will also explore how the business value of sustainability varies across sectors and how practitioners can communicate its value depending on their sector. Finally we will discuss how sustainability can be integrated into existing strategies, priorities and department priorities, helping to embed sustainability and make the case for further investment.
This session will be held on Wednesday, September 26, at 3:30am.
About Sustainable Packaging Coalition Advance Conference
The Sustainable Packaging Coalition is a membership-based collaborative that believes in the power of industry to make packaging more sustainable. The Coalition is the leading voice on sustainable packaging and are passionate about creating packaging that is good for people and the environment.
This conference is a two and a half day members-only immersive event. Through workshops and masterclasses, participants will advance their knowledge on effective and impactful sustainable packaging goal setting, responsible finer sourcing, championing sustainability in challenging times, packaging policy for e-commerce and more.